FREKER, PERTEX® down series editorial
'Sempre Libera'
Under the slogan 'Navigating Allround Wear,' the brand FREKER, continuously exploring design and functionality, has unveiled the PERTEX Down Series editorial titled 'Sempre Libera.' The editorial proposes a new form of everyday wear with practical designs inspired by various lifestyles.
The PERTEX Down Series introduced through the editorial incorporates PERTEX's ultralight windproof material, the 30D Quantum fabric, and goose down, providing lightweight and excellent insulation. The wave quilting lines and asymmetric design elements capture FREKER's unique identity.
The photoshoot took place in the northern Italian city of Lecco and the Grignetta Mountain, boasting an altitude of 2,177 meters. The collaboration with Teo Giovanni Poggi, an Italian outdoor-specialized photographer with a track record working with brands like ROA and Satisfy, added to the editorial's completeness.
FREKER products are available on the Gray Shop online store.